Experts Predict the Next Wave of Four Loko-Inspired Products
by Riley Murray Freelance Writer Only months after the FDA banned the high-caffeine, high-alcohol drink, Four Loko and colleges thought it was safe for students to venture into the beverage aisle again, there’s a new kid on the block. “Blast,” a new drink by Colt 45, is Four Loko with a little less Loko (no [...]
Independent College Eyes Four Loko as Key to Curtailing Budget Woes
by Evan Brews Freelance Writer Officials at Harthington University in rural Utah have begun to undertake a study to assess the positive economic impact of having Four Loko as the sole beverage option on the cash-strapped, liberal arts campus of 500 students. Original estimates show that switching all campus beverage options to Four Loko could [...]
Humans and the Hulk: Not So Different, Four Loko Finds
by Tweed Walters Freelance Writer Angela Matthews was your typical college employee: two dogs, the love of a good book, a pastel Snuggie, and an average daily coffee intake of two gallons. Like many residence life staff members across the country, Matthews looked forward to Thanksgiving as a time to relax with family and prepare [...]

